Jolly Trading (Shanghai) Co., Ltd.

Jolly Trading (Shanghai) Co., Ltd. is a Shanghai‑based comprehensive enterprise for jewelry and arts & crafts, integrating R&D, design, production, customization, brand operation and sales. Focusing on organic gemstones and ICH jewelry, it participates in drafting national standards to drive the standardized development of China’s amber industry. Balancing business growth and cultural inheritance, it runs heritage bases and experience sites, holding numerous patents and copyrights. Its business covers collectible art jewelry, original ornaments and cultural‑creative products with offline immersive stores. A frequent participant in CIIE and national craft expos, it realizes integrated development of commerce, heritage protection and cultural output. Its core brand Leyin Amber inherits Shanghai‑style amber carving craftsmanship, creating oriental‑style art jewelry. Its award‑winning museum‑collected works serve high‑end collectors and young consumers, while publications promote amber‑carving intangible heritage.